• Florence Dobbie

What can you expect from a social media marketing agency?

At Rufus & Flo, we create social media marketing strategies for businesses to promote products and services, expose brands and start a relationship with your target audience.

All our social media posts and ads are graphically designed, branded to ensure your business is exposed and fit with your brand identity.

When creating social media schedules and social media ads, we ensure all your social media pages on Facebook, Instagram and/or LinkedIn reflect your brand, showcase your business services whilst engaging with your audience using the right selection of images, text and quotes.

When should you post?

We will analyse your market, your industry, your competitors as well as your target audience before answering that question.

From there we will create a social media schedule template that we share with you providing you information on post frequency, types of posts, ideas of captions. We will design post templates that you can use and edit as you wish.

What about Hashtags?

Hashtags need to be carefully selected to ensure your post is getting the optimum engagement from social media platforms.

We will provide a list of selected hashtags that can be used for your brand.

analysing your social media engagement
Rufus and Flo, social media specialists in Sydney

How about stats?

Once your posts are created, scheduled, we monitor their effectiveness and report back to you on a regular basis so we ensure you are making the most of your social media posts on Facebook, Instagram and LinkedIn.

The beauty about social media is that you can track how much engagement (likes, shares, comments...) your social media strategy is providing. This allows us to make effective changes to your strategy to ensure you maximise your presence on Facebook, Instagram and LinkedIn. Checking your data allows as well to identify who is responding to your social media presence and what post they particularly like or dislike. This is essential to optimise your digital and social media strategy.

But what about ads in Social Media?

Ads on Instagram, Facebook and LinkedIn are a great way to boost your engagement, create brand awareness and generate leads and sales. At Rufus & Flo, we can help design, create, manage ads on both platforms. Subscribe to our newsletter as we will dig deeper in social media ads on Facebook, Instagram and LinkedIn in an upcoming blog.

Thank you for reading this blog. We hope you enjoyed it.

If you did, why not subscribe to our blog on social media, digital marketing, marketing strategy and branding?

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